Branch Manager Job in Kenya - Fin

Job Summary

The Branch Manager is responsible for leading sales agents in their allocated region, driving the acquisition and growth of clients across all company’s products. The role requires high-level sales strategy, leadership, mentoring, and a strong understanding of lending practices.

Key Responsibilities

Sales Strategy & Planning

  • Develop and implement comprehensive sales strategies to drive disbursement growth.
  • Set clear performance targets and monitor progress across all sales teams.
  • Identify market trends and competitor activities to refine approach and positioning.

Team Supervision & Performance Management


  • Supervise and support the sales agents, by providing directions to help them achieve their targets.
  • Conduct regular coaching, field visits, and performance reviews for the agents
  • Implement training programs and team motivation strategies.
  • Recruit /headhunt and train agents
  • Develop and Implement strategies to make dormant agents active

Sales Execution & Client Engagement

  • Ensure effective lead generation, customer engagement, and high loan conversion rates.
  • Drive quality customer service and ensure client satisfaction across all touchpoints.

Compliance & Reporting

  • Ensure sales processes adhere to internal policy, ethical standards, and regulatory requirements.
  • Prepare detailed performance reports and insights for senior management.
  • Collaborate with credit and other team members to improve sales effectiveness.

Qualifications & Experience

  • Bachelor’s degree in business, Finance, Marketing or related field
  • 5+ years in sales within microfinance or financial services
  • At least 2 years in a supervisory or senior team leader role.
  • Experience managing a sales team across a region is highly desirable.

Skills & Competencies

  • Strong leadership, mentorship, and interpersonal skills.
  • Ability to develop and execute winning sales strategies.
  • Excellent communication, presentation, and negotiation skills.
  • High level of professionalism and ethical standards.

How to Apply

Click here to apply