Sales Associate Job in Kenya - Mediacent Interactive

Responsibilities

Business Development & Sales Execution

  • Identify, engage, and convert prospective customers to grow Mediacent’s SaaS client base.
  • Manage the full sales funnel: from initial contact to qualification, solution presentation, proposal development, and deal closure.
  • Consistently meet or exceed assigned sales quotas and targets.
  • Conduct high-quality, tailored product demonstrations to prospects, effectively communicating technical features, USPs, and business benefits.
  • Research and articulate cost savings and ROI for clients adopting Mediacent solutions.

Account Management & Portfolio Growth

  • Build, maintain, and strengthen productive relationships with existing clients, identifying upselling and cross-selling opportunities.
  • Act as the primary point of contact for allocated accounts, ensuring satisfaction and retention.

CRM & Reporting


  • Proactively log all leads, contacts, opportunities, and activities in the CRM system, maintaining up-to-date and accurate data.
  • Track all sales activity, milestones, and client interactions to ensure visibility and accountability.
  • Prepare and deliver regular reports on pipeline status, forecasts, activities, and KPIs to management.

Technical Expertise & Demos

  • Stay proficient in all Mediacent SaaS solutions, maintaining up-to-date knowledge of their features, functionalities, and competitive advantages.
  • Prepare, configure, and maintain demonstration environments with the latest software versions and relevant messaging.
  • Tailor demos to client requirements and technical contexts.

Market & Competitor Intelligence

  • Continuously research market trends, industry developments, and competitors’ offerings to position Mediacent effectively.
  • Provide feedback to the product and marketing teams on client needs and competitive insights.

Collaboration & Quality Assurance

  • Foster teamwork by keeping colleagues informed about activities and sharing insights.
  • Ensure adherence to Mediacent’s quality standards, business processes, and branding in all client interactions and proposals.

Requirements

Technical and Functional Skills:

  • Proficient in SaaS sales methodologies and subscription-based business models.
  • Solid understanding of CRM systems (Zoho CRM, Salesforce, HubSpot, or similar).
  • Competent in using presentation tools and video conferencing platforms for virtual demos.
  • Technical aptitude to understand and explain complex software products.
  • Strong written and verbal communication skills.
  • Ability to draft clear, tailored proposals and cost estimates.

Academic Qualifications

Bachelor’s degree in Business, Marketing, Information Technology, Computer Science, or a related field.

Relevant Experience

  • 3–5 years of experience in B2B sales, with at least 2 years selling SaaS solutions or other software products.
  • Proven track record of meeting or exceeding sales targets in a similar role.
  • Experience delivering technical software demos and handling objections effectively.
  • Exposure to managing end-to-end sales cycles and maintaining a healthy sales pipeline.

How to Apply

Click here to apply