Digital Marketing & Content Lead developing and implementing digital marketing and content plans and managing the website and social media platforms, requiring a bachelor’s degree in Marketing, Communications, Journalism or Digital Media, at least 2 years relevant experience and strong writing, photography and video-editing skills, in a hospital healthcare environment, on-site role in Nyahururu.
Pearl
Hospital is seeking an experienced, creative and results-oriented professional
to lead its digital marketing and content activities.
Key Responsibilities
- Develop
and implement the Hospital’s digital marketing and content plans.
- Manage
the website, Google Business Profile and social-media platforms.
- Create
high-quality written, photographic and video content.
- Plan
and manage digital campaigns.
- Coordinate
content development with clinicians and departmental teams.
- Monitor
campaign performance and prepare actionable reports.
- Manage
online engagement while maintaining patient confidentiality and
professional standards.
Requirements
- Bachelor’s
degree in Marketing, Communications, Journalism, Digital Media or a
related field.
- At
least two years of relevant experience.
- Strong
writing, photography, videography and video-editing skills.
- Practical
knowledge of social-media management, SEO, website content, digital
advertising and analytics.
- Ability
to work independently and deliver measurable results.
- Healthcare
or professional-services marketing experience will be an advantage.
- Must
be willing to work on-site in Nyahururu.
How to Apply
Send the
following to hr@pearlhospial.co.ke
- Updated
CV
- Brief
cover letter
- Portfolio
or links to work completed
Use “Digital
Marketing and Content Lead” as the email subject.
Applications
will be reviewed on a rolling basis until the position is filled.
Applications
without a relevant portfolio will not be considered. Only shortlisted
candidates will be contacted.
Pearl
Hospital is an equal-opportunity employer.
