Industry: Fintech,
Reporting to: Marketing Manager,
Gross Salary: Kshs 120K
Our
client is one of the leading Financers for Agri-Businesses, they are seeking to
hire a Copywriter who will be
responsible for crafting clear, compelling, and consistent written content that
strengthens brand voice across all touchpoints. This role collaborates with the
Growth Manager, Product team, and other marketing functions to produce
high-quality copy that supports product adoption, customer engagement,
marketing campaigns, and overall business growth.
The ideal candidate is a strong storyteller with experience writing for digital
and traditional channels, able to switch tone based on audience and purpose,
and comfortable translating complex fintech/Agri concepts into simple, engaging
language.
Responsibilities
Product
Copywriting
- Develop clear and concise product messaging across funnels and
touchpoints.
- Write product feature explanations, customer value messaging, and
product release content.
- Support UX/UI teams with microcopy for flows and customer journeys.
Growth-Focused
Copywriting
- Work hand-in-hand with the Growth Manager to create copy that
increases acquisition and retention.
- Draft and optimize copy for paid campaigns, A/B tests, and
conversion-focused landing pages.
- Tailor messaging for different customer segments, value chains, and
product stages.
Marketing
& Brand Content
- Write landing pages, campaign pages, and marketing collateral
(brochures, one-pagers, presentations).
- Develop clear and compelling advertising copy for digital and
traditional ads.
- Create blog posts to strengthen education, relevance, and brand
positioning.
- Ensure consistent brand tone, messaging, and clarity across all
communications.
Inbound
& Customer Communications
Develop
SMS, WhatsApp, chatbot scripts, and automated customer communications.
Write newsletters to improve customer awareness and engagement.
Qualifications
- Bachelor’s Degree in Journalism, Public Relations or Communication
- Minimum of 5 years of professional copywriting experience (agency,
in-house, fintech, agriculture, media houses or service sector preferred).
- Strong portfolio demonstrating versatility across digital and
traditional formats.
- Ability to simplify complex concepts for diverse audiences.
- Experience writing in multiple tones and formats: product, growth,
advertising, SMS, blog, collateral, etc.
- Understanding of performance-driven copy (for growth and
conversion).
- Excellent command of English; Swahili proficiency is an advantage.
- Organized, detail-oriented, and able to manage high output in a
fast-paced environment.
How to Apply
If
you are up to the challenge and possess the necessary qualifications and
experience, please send your CV only quoting the job title in the email subject
(Copy Writer) to vacancies@corporatestaffing.co.ke before 26th
February 2026
NB:
Only shortlisted candidates will be contacted. If you do not receive any
communication from us within two weeks of your application, kindly consider
your application unsuccessful. We appreciate your interest and thank you for
applying
){kind=link}