WomenLift Health is seeking an experienced, innovative and dynamic Communications Lead to develop and drive an integrated brand and content strategy across all platforms. In this role, you will be responsible for developing and overseeing editorial, copyediting and stakeholder management with a focus on driving engagement and action among our key stakeholders as well as building broad brand recognition and credibility. We are looking for a creative leader with a superior editorial skillset who also brings a strategic, analytical, creative and innovative approach to the work. Reporting to the WomenLift Health Communication and Engagement Director, this individual must thrive in a dynamic and creative work environment, be a self-starter and a passionate change agent for advancing women’s leadership.
Responsibilities And Tasks
- Create and execute an integrated content strategy for
WomenLift Health across platforms, that supports the organization’s
objectives and drives engagement with key audiences.
- Conceptualize and produce editorial guides that inform our
organisation’s tone and voice while understanding and consistently
reflecting the brand voice of the organisation in writing style.
- Support our content writing initiatives by editing and working
with internal and external stakeholders to deliver quality content for
diverse channels
- Translate complex health, leadership and science jargon to
actionable communication outputs for a diverse pool of audiences and
stakeholders.
- Support in the organisations story telling agenda
- Lead the review of our content across website, social media
platforms, email newsletters, and branded content. Ensure it is on
message, differentiated and resonates with target audiences.
- Collaborate with country/regional counterparts as the program
rolls out geographically to optimize contextual impact while telling a
consistent and compelling global narrative.
- Identify and facilitate new content opportunities, exploring
ways to repurpose existing content in the WomenLift Health repository to
position the brand’s thought leadership.
- Generate fresh, creative ideas for initiatives and campaigns
across channels, and work with cross regional teams and agency to execute
on them.
- Drive participation in WomenLift Health-hosted events through
creative content and promotional strategies.
- Translate relevant trends/news and develop responses that are
authentic and appropriate for WomenLift Health, advancing an overall
communications strategy.
- Manage freelance writers and editors, as well as video content
producers, and assign prioritized content projects.
- Review the quality of team members’ content to ensure it
aligns with the WomenLift Health brand/tone-of-voice and messaging.
- Bring a strong data analytics capability and Monitoring,
Evaluation and Learning (MEL) commitment to the work to help inform and
adjust the strategy, as needed.
- Set short- and long-term goals and measure effectiveness of
the content on a monthly, quarterly and yearly basis.
Education, Experience, Knowledge, Skills And Ability
- Bachelor’s degree, Master’s degree preferred in
communications, public relations, journalism or other related field.
- 10+ years of full-time content development and/or editorial
experience preferably in an area related to gender equality, women’s
leadership and/or global health. With at least 5 years of experience in a
Senior Lead role.
- Strong analytical skill set and ability to make
data-driven decisions.
- A highly strategic and innovative leader who is self-motivated
and seeks and identifies opportunities to advance WomenLift Health’s
goals.
- Ability to manage through ambiguity, establish process and
structure to help the team operate more effectively and efficiently.
- Superb writing and editing skills with rigorous attention to
detail.
- Excellent project management skills
- Highly organized and a critical, creative thinker under
pressure.
- Proactive, self-starter able to work independently.
- An ability to cultivate team members and effectively
collaborate with team members and external partners.
- Proven ability to thrive in an entrepreneurial environment
that requires initiative, flexibility, ingenuity, resilience and
commitment.
- May require up to 15% travel
- Valued And Non-Essential Education, Experience, Knowledge,
Skills And Ability
- Additional languages are a plus but not required.
How To Apply
Please see career page of WomenLift Health, select
the appropriate position, and fill out an application form for the role you are
interested in. As part of the application packet, you will be asked to submit
your resume, a cover letter detailing why you are interested and a good fit for
the role, and a list of three references.
If Interested, Please Submit a Proposal And Include
- Hourly rate or fee
- Availability
- Paragraph or two on why you are interested in working with us
and why you are a good fit
- Two References
- Resume
- 2-3 samples of your work
Interested and qualified? Go to WomenLift Health on
womenlifthealth.jobsoid.com to apply
