POSITION: Marketing Executive
LOCATION: Nairobi
Our
client in the Paints Manufacturing Industry is looking to fill the position of
Marketing Executive.
JOB
PURPOSE: Support effective implementation of marketing strategies through
analyzing market insights and plans, interacting with internal and external
stakeholders, coordinating and executing promotional activities and product
positioning in line with the region and/or segment direction in order to
support sales growth targets and enhance brand awareness.
DUTIES
AND RESPONSIBILITIES
· Establish and maintain the client’s Shop Concept standard by monitoring the implementation of new shops and evaluating existing shops according to the regional guidelines in order to sustain the brand image in the market and provide customers with an exceptional experience.
· Develop
and maintain promotional activities by monitoring regional programs (Master
Painter, Loyalty Program) and planning for exhibitions, events and seminars for
end users, interior designers and fresh graduates to increase sales,
organization’s brand awareness and footfall on our shop network.
· Coordinate
with the regional retail development team in developing and implementing
regional promotional programs and projects in the local market.
· Conduct
regular market visits and lead market evaluation on successful implementation
of Retail Programs in the local market.
· Support
the development and implementation of marketing plans.
· Manage
and execute communication on relevant digital and social media, including
company websites and intranet sites.
· Secure
local implementation of concepts, product or brand strategies as well as
targeted campaigns and launches.
· Assist
in creating localized brand campaigns and activities.
· Responsible
for providing market data for analyzing sales performance and product
positioning.
· Responsible
for understanding sales performance and product positioning in the market by
analyzing market data.
QUALIFICATION,
EXPERIENCE, AND SKILLS
Minimum
Qualifications:
· Bachelor’s
degree in Sales & Marketing or a business-related field.
· A
postgraduate qualification is an added advantage.
· 3-5
years of experience in sales, marketing or business development.
· Sound
knowledge & understanding of the retail industry.
· Presentation
and Communication Skills.
· Proficient
in various computer software applications including Microsoft Office Suite
(Word, Excel, and Outlook).
· Data
Analysis Skills.
· Experience
in ERP is preferred.
· Basic
financial skills.
· Hands-on
team management skills.
How to
Apply
To
apply, submit your application on our ATS at ats.flexi-personnel.com by
5TH FEB 2023 under the MARKETING EXECUTIVE job posting.
All
applicants are advised to adhere to application guidelines for consideration.
Only
shortlisted candidates will be contacted.
NB:
Flexi Personnel does not charge candidates for job placement.
