HFCB Group is hiring a Product Manager, Assets, skilled in asset product development, market share growth, and portfolio management.
About the Role
The Product Manager, Assets is responsible for delivering the Retail Banking product objectives for Assets in alignment with objectives for the product line including financial and non-financial performance, enhancement of capabilities, customer growth and oversight of risk and governance in alignment with the Head of Products.
The role is accountable for development of product strategy, its execution and commercialization aligned to product governance and product risk lifecycle management.
Responsibilities
Financial
Management
- Maximize product profitability from the portfolio by managing
product pricing to maximise interest income
- Manage and grow the non-funded income line and minimize revenue
leakage from asset products
- Digitize processes to minimize costs and increase efficiencies
- Deliver new revenue streams
Strategic
Product Planning and Management
- Collaborate with stakeholders throughout the product, project,
innovation, and process development to achieve buy-in and maintain
alignment with business goals and objectives.
- Derive product profitability metrics to establish star products and
product lifecycle stages. Come up with strategies to drive growth in star
products and weaning out laggards.
- Drive digitization of asset product delivery
- Develop product profitability model for each segment and delivery
channel and coordinate with Finance in preparation of annual Balance sheet
forecasts and profit and loss estimates.
- Engage with segment owners and market activators to achieve product
uptake and utilization to meet revenue targets as well as increase lending
use cases on the digital platform
- Ensure growth through product development, new acquisitions,
deepening existing relationships as well as developing strategic alliances
with tactical partners to drive uptake.
- Continuously monitor and control products post-go-live to ensure
they meet agreed revenue and profitability targets.
- Monitoring market trends and carrying out competitive analysis of
the Lending market with an intent to continuously innovate around online
customer journey with enhanced customer experience and satisfaction,
especially on Digital platforms
- Providing support and training continually to bank staff on new
systems, products, and Credit policy updates.
- Give inputs for the development of product/ service bundles, to aid
client deepening and cross-sell across segments.
- Manage ongoing relationships with all third parties as well as be
responsible for developing and implementing service level agreements
between the bank and third parties.
- Develop, own, and drive the Digital Lending Products implementation
strategy, vision, and delivery for the lending business by partnering
across the organization with key stakeholders.
Processes
& Implementation
- Conduct quarterly Branch and channel visits to ensure “best
practice” is consistently delivered.
- Develop clear product guides for loan products to ease communication
and management of products.
- Control and periodically check operational risks and workflow
- Develop robust customer-centric processes that improve the
turnaround time of service delivery
- Drive the system towards service quality standards in an efficient
operation where risks are well controlled.
- Ensure compliance with internal/external regulatory policies,
procedures, and guidelines.
Product
Commercialization
- Conduct regular reviews of the product offerings to ensure a “fit
for purpose” operating plan and product agenda
- Customize relevant commercialization tool kits, product packs and
related collateral to support client facing teams
- Support all sales efforts by the Sales teams to be the “Best in the
Market” in terms of: In-branch/Indirect acquisition model, Portfolio
management and Digital acquisition models
- Review, analyse, and manage the customer portfolio for profitable
growth.
- Drive product initiatives such as campaigns, aimed at achieving
growth of loan products and balance sheet
- Develop and coordinate marketing and distribution strategy for
products under this category. Plan and manage marketing and promotional
initiatives for the acquisition of new lending business
Qualifications
- A Bachelor’s Degree
- Training in various product development and management
- A masters degree will be an added advantage
- 5 years of work experience with at least 4 years’ in product
development in a financial service environment
- Experience in the implementation of digital lending solutions
- Subject matter expert/industry experience a strong plus
Competencies
- Strong product management skills- ability to manage a product
through product lifecycle
- Understanding of regulatory frameworks in financial services
- Good understanding of the Bank’s strategy and ability to interpret
this and map it to the current and future product plans
- Strategic thinking/ planning
- Judgement and decision-making skills
- Product innovation
- High attention to detail and analytical skills
- Strong problem-solving ability
- Excellent organizational and time management skills
- Strong written and verbal communication skills
- Ability to work independently with minimal supervision
- High integrity and confidentiality
- Ability to influence senior stakeholders
- Strong professional presence and credibility
- Ability to balance governance requirements with business objectives
How to Apply
