Re-Advertisment
Request
for Proposals for: The National Land Commission
Terms
of Reference (ToR) for a Communication Consultant
1.
Introduction
NLC
is mandated to manage public land on behalf of the National and County
governments; recommend a National land policy to the national government;
advice the National government on a comprehensive programme for the
registration of title in land throughout Kenya; and to conduct research
related to land and the use of natural resources, and make recommendations to
appropriate authorities.
Other
functions of the Commission include initiating investigations, on its own
initiative or on a complaint, into present or historical land injustices, and
recommend appropriate redress and to encourage the application of traditional
dispute resolution mechanisms in land conflicts.
Additionally,
NLC is mandated to assess tax on land and premiums on immovable property in any
area designated by law; and monitor and have oversight responsibilities over
land use planning throughout the country.
NLC has prioritized communications a key strategy and seeks to contribute to effective and responsive communication to enable the Commission to realize its objectives.
2.0 Scope of Work
The
Communication Consultant will work closely with the NLC to develop a
communication Strategy for the Commission and oversee its implementation for a
duration not exceeding 3 months.
The
Consultant will undertake the following:
2.1.1 Design, coordinate, implement and monitor the communication strategy including a concept and an action plan and visibility plan
a)
The Consultant will develop a Communication Strategy which should include and
implementation plan, for the NLC
b)
Train members of the IPOA Board and relevant staff on the Communications
Strategy, including on how to prepare/draft a wide range of materials, talking
points, press releases and advisories, news briefs, fact sheets for inclusion
in media kits and further public outreach;
2.1.2 Mapping of radio and television stations
2.1.2 Mapping of radio and television stations
a)
Develop a media contact list for the Commission
b)
Undertake mapping of both TV and radio stations to enable the Commission
understand which stations to engage when targeting specific audiences
c)
Ensure the promotion and increased understanding of NLC’s mandate in the country
through the use of diverse types of media and communication tools as
appropriate, including utilizing innovative and emerging communication tools
and new media in support of the Communications Strategy;
d) Enhance the understanding of journalists and key interlocutors on NLC’s mandate;
Expected tangible and measurable output(s):
d) Enhance the understanding of journalists and key interlocutors on NLC’s mandate;
Expected tangible and measurable output(s):
- A Communication
Strategic Plan for NLC with its implementation Plan;
- All NLC Members
trained on the Communication Strategy and on how to prepare media
documents;
- Mapping report
on media to include Media Contact list
- Provide a report
on the implementation of the Communication Action Plan after the 3-month
period.
3.0
Requirements
- Advanced
University degree in Journalism or Communications from a recognized
University;
- At least seven
(7) years of experience in Kenya in conceiving and implementing
Communication Strategies;
- Excellent verbal
and written skills in both English and Kiswahili;
- Strong
understanding of outreach and advocacy.
- Demonstrated
written and oral communication skills
- Strong project
management skills
- Excellent
organizational, prioritization, and customer service skills
- Ability to set
goals and timelines and to work on deadlines
- Ability to work
and communicate effectively with a variety of people, both internally and
externally
- Able to work
independently with minimal supervision
Timing
and Duration
The consultant should propose a schedule not exceeding 3 months and resources required to complete the activity’s objectives.
The consultant should propose a schedule not exceeding 3 months and resources required to complete the activity’s objectives.
The
proposal should include a detailed work plan and budget of activity
undertaking.
Proposals should be submitted by close of business 27th May 2013 via email to Smuthui@kenyati.com
