Job Title: Business Development Officer, Bancassurance-Health
Date Posted: 07/07/2026
Job Type: Full Time
Employer: Liberty Life
Industry: Sales &
Marketing
Salary: Open
Location: Nairobi
Country: Kenya
Deadline: 12/07/2026
Looking for a sales & marketing job in Kenya? Liberty Life is hiring a Bancassurance-Health BDO skilled in health insurance sales, relationship management, and business growth.
Job Summary
- The role holder will be responsible for driving the growth and
profitability of the health insurance portfolio through bancassurance
partnerships by implementing sales strategies, strengthening relationships
with partner banks, ensuring quality business acquisition and delivering
efficient customer service in line with company policies, underwriting
guidelines and regulatory requirements.
Key Responsibilities
- Drive achievement of annual, quarterly and monthly health insurance
premium targets through bancassurance channels.
- Identify, negotiate and close new business opportunities within
partner bank customer segments in line with company underwriting and
quality guidelines.
- Promote health insurance products through branch visits,
activations, presentations and joint marketing initiatives with partner
banks.
- Build and maintain strong relationships with bank branches,
relationship managers and other stakeholders to enhance business growth
and customer retention.
- Support bank staff through continuous product training, lead
generation support, cross- selling initiatives and conversion of prospects
into business.
- Prepare and provide accurate quotations and ensure timely
processing, issuance, endorsements and renewals of policies.
- Facilitate onboarding of clients by ensuring complete documentation,
accurate customer information and compliance with underwriting
requirements.
- Liaise with underwriting, claims, operations, ICT and other internal
departments to ensure efficient service delivery and customer
satisfaction.
- Guide clients and bank staff on claims procedures, follow up on
claims processing and resolve customer queries and complaints promptly.
- Monitor portfolio performance, customer preferences, market trends,
retention levels and productivity to identify growth opportunities and
improve service delivery.
- Ensure compliance with company policies, insurance regulations, KYC,
AML, data protection, Treat Customers Fairly (TCF) and credit control
requirements.
- Maintain proper documentation and ensure engagement only with
properly licensed and compliant bancassurance partners.
- Prepare timely and accurate sales, portfolio and performance reports
and provide recommendations for continuous improvement.
- Build and maintain strong knowledge of health insurance products,
market developments and competitor activities to support business growth.
- Leverage synergies with other business units and group companies to
maximize revenue opportunities.
Qualifications
- Bachelor’s degree in Marketing, Insurance, Economics, Actuarial
Science or other business-related discipline
- Progress towards Diploma in Insurance (ACII or AIIK), (at least 3
papers or equivalent)
Experience
- At least two (2) years’ experience in the insurance industry
- Demonstrated success in insurance sales and business development
Competencies
- Customer, market and competitor understanding
- Knowledge of insurance industry and concepts
- Knowledge of insurance regulatory requirements
- Knowledge of medical underwriting processes, procedures and concepts
- Negotiation skills
- Business management skills
- Excellent analytical skills
- Excellent organizational and stakeholder management skills
How to Apply
If you meet the above
requirements, you are encouraged to forward your application and updated CV
to vacancies@heritage.co.ke by 12th July
2026. Clearly state the job title on the subject heading.
