Job Purpose
- To be the visual storyteller and creative force behind 4G Capital’s
internal and external communications. The Designer/ Videographer will
work within the dynamic Comms and Marketing team to conceptualise,
capture, and produce compelling visual content (video, photography, and
graphic design) that truly represents the transformative impact of 4G
Capital on our nano and micro-business clients, showcases our vibrant team
culture, and powerfully communicates our brand identity across Kenya and
Uganda and beyond. This role is essential for driving engagement,
awareness, and trust in line with our mission to democratise wealth
creation.
Roles and Responsibilities
- The Creative Content Specialist reports directly to the Senior Comms
and Marketing Manager and is responsible for the following key areas:
Visual Content Strategy and
Production
- Video Production: Conceptualise, plan, shoot, direct, and edit
high-quality video content (including client testimonials, staff
interviews, brand explainers, social media clips, and internal training
materials) that effectively communicates 4G Capital’s impact and brand
message across Kenya and Uganda.
- Graphic Design: Design and produce compelling, brand-compliant
digital and print assets, including but not limited to social media
graphics, presentations, internal communications materials, event
collateral, and reports.
- Photography: Capture high-quality still photography of clients,
field operations, staff, and events for use across all communication
channels.
- Asset Management: Systematically organise, catalogue, and
maintain a secure and easily accessible digital library of all visual
assets (video footage, photography, and design files).
Brand
Guardianship and Consistency
- Brand Adherence: Ensure all visual content strictly adheres to
4G Capital’s brand guidelines, maintaining consistency in colour,
typography, tone, and visual identity across all platforms.
- Creative Innovation: Stay current with industry trends, tools,
and best practices in design, video production, and visual storytelling to
continuously elevate the brand’s visual presence.
Collaboration
and Stakeholder Management
- Cross-Functional Support: Work closely with the Comms and
Marketing team, Impact Team, HR, and other internal departments to fulfil
visual content needs for marketing campaigns, internal communications,
investor relations, and external reporting.
- Field Work: Coordinate and execute regular field visits to
clients in Kenya and Uganda to capture authentic and powerful impact
stories.
- Brief Interpretation: Effectively receive, interpret, and
execute creative briefs from the Senior Comms and Marketing Manager and
other internal stakeholders, ensuring projects are delivered on time and
to specification.
Technical
Proficiency
- Software Mastery: Demonstrate expert-level proficiency in
professional video editing (e.g., Adobe Premiere Pro/Final Cut Pro),
motion graphics (e.g., Adobe After Effects), and graphic design software
(e.g., Adobe Creative Suite: InDesign, Illustrator, Photoshop).
- Equipment Management: Maintain and manage all video,
photography, and associated technical equipment.
- Website Editing (Wix): Update and maintain the 4G Capital
website using Wix, including uploading new content, refreshing imagery,
publishing blog posts and impact stories, and ensuring pages remain
accurate, on-brand, and up to date.
Required Skills and
Experience
Essential
Technical Proficiency
- Software Mastery: Expert-level proficiency and a proven track
record using the Adobe Creative Suite, specifically:
- Video Editing: Adobe Premiere Pro and/or Final Cut Pro.
- Motion Graphics: Adobe After Effects (or equivalent) for
creating compelling animated graphics and titles.
- Graphic Design: Adobe Photoshop, Illustrator, and InDesign for
digital and print collateral.
- Website Editing: Working knowledge of Wix for content updates,
page management, image uploading, and publishing new material to the
company website.
- Graphic Design: Adobe Photoshop, Illustrator, and InDesign for
digital and print collateral.
- Website Editing: Working knowledge of Wix for content updates,
page management, image uploading, and publishing new material to the
company website.
- Filming and Photography: Hands-on experience operating
professional video cameras (DSLR/Mirrorless/Cinema) and associated
equipment (lighting, audio, gimbals, drones where applicable), including
advanced knowledge of composition, colour grading, and sound design.
- Audio Production: Competence in recording clean, high-quality
audio in field settings and post-production mixing.
Core
Professional Skills
- Visual Storytelling: Exceptional ability to translate complex
narratives, brand messages, and impact stories into clear, engaging, and
emotionally resonant visual content, particularly for social impact or
financial inclusion sectors.
- Creative Conception and Planning: Proven ability to move from
initial brief or idea to full production, including storyboarding, script
development, shot list creation, and managing production logistics
independently.
- Time Management and Project Delivery: Highly organised with a
demonstrated ability to manage multiple projects simultaneously, meet
tight deadlines, and deliver high-quality work under pressure.
- Adaptability and Field Experience: Experience working
independently in varied field environments (rural and urban areas in East
Africa preferred) with resourcefulness and adaptability to unexpected
challenges.
- Brand Alignment: Deep understanding of brand guidelines and the
ability to ensure 100% visual and tonal consistency across all
deliverables.
Required Experience
- Minimum of 3-5 years of professional experience in a similar role,
combining graphic design and video production/editing, ideally within a
corporate, NGO, or fast-paced fintech environment.
- A strong, well-curated portfolio showcasing diverse video,
photography, and graphic design projects that demonstrate technical
excellence and narrative skill.
- Experience in creating content specifically tailored for digital
platforms (social media, website, email marketing) and internal
communications.
- Proven ability to work collaboratively in a cross-functional team,
taking direction and proactively offering creative solutions.
How to Apply
